10 Ways ‘Boring’ Businesses Can Figure Out What To Blog About
Choosing a topic to blog about can be one of the biggest things stopping your ‘boring’ business from blogging more, and it’s easy to understand why. It can be hard to choose a topic… You don’t know what your audience wants to read about, and you’re...
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3 Reasons Why Niches Are The Key To Small Business Success
I’m writing this for my dad. And everyone else like him. For intelligent, small-business owners everywhere who have made the leap from a high-level professional career into running their own business. Marketing isn’t their expertise, and nor should it be. But, my dad...
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Going Off Autopilot: How To Make Authentic Social Media Connections
Social media marketing for your business can make you think that more is better: The more followers you have, the more clients or customers you will have. The more you tweet, the more people will tweet about you. The more direct messages you send to your followers,...
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6 B2C Marketing Mistakes You’re Making & How To Fix Them
I’m sure you’re aware of what Business to Consumer (B2C) marketing is all about, but what you might not be aware of is the common B2C marketing mistakes people make when they’re going about their strategy. It’d be easy for me to list the common mistakes (the ones...
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19 Reasons Why Creative Writers Are Your Content Marketing Secret Weapons
Content creation and content strategy are more in demand than they have ever been before. Why? Because people have realised the value and power of a well-crafted piece of writing. But if every competitor in the market is churning out new content at an ever-increasing...
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The Power of the Friday Funny: Using Humour To Build Your Brand
Entrepreneurs are right in being scared to use humour within marketing. Making a joke is a risk, and if you can’t pull off a punchline in real life how are you meant to do it in front of a large network of clients? Yet like most things in life, taking a risk almost...
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I’m based in Sydney, but I work with businesses across Australia (that’s the power of the internet). Get in touch and we’ll see how we can use digital and content marketing to transform your business.
Phone: 0404 355 977
Email: Rhiannon@candidcontent.com.au
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